"Hold Me Down" Title of the Debut EP for Egyptian-Malaysia based Produced "77"

'Hold Me Down" EP Artwork 

There's a certain feeling of satisfaction when I'm able to spot talents at their early stage or when they drop their first album/EP/song. Im a big believer that if something impacted me that I want to support it. I don't wait until that artist really "makes" it and that could be a good or bad thing. I just trust my instincts and go for it. Supporting someone with a talent is NEVER wrong and that's always been my approach since 2007 till now. 

Yesterday, I heard a new EP dropped by Egyptian producer "77". He is 19. Born-raised in Jeddah, Saudi Arabia and currently in Malaysia pursuing an education in sound engineering. His name is Mahmoud, and his parents calls him "7ooda" and he chose the name "77" as an "artist/stage" name simply because he saw the number "77" everywhere and he took that as a "SIGN" ... 

When I asked him about his debut EP entitled "Hold Me Down", he had this to say: "...this is very special to me because as an individual, I always felt that something was holding me back from achieving what I want whether it is making music as an Arab or taking on the challenge that our society/culture refuses to accept or support. Especially now more than ever we are living in a generation where there is so much negativity being passed around"

I personally support such a theme and the fact that he's 19 and took that step is something I want to salute him on. He goes on and say "While creating "Hold me down", I slowly began to accept that I am the one that is holding myself back, the fact that I let all these things get into my head really shows that it is all up to me whether I will let that stop me from chasing what I'm really passionate about or not. After finally accepting that, I have given myself the freedom to do what I want knowing that there is nothing holding me down."

"77" at work 

".. Nothing is holding you down but yourself! A huge shout out to every individual that was involved in this project for believing in my vision and for expressing their feelings towards this topic through a creative process!" 77 told Re-Volt 

Listen to the FULL EP here and it features few artists that I personally love like , Keyz from Sudan, Felukah from Egypt and Acequared from Jordan + many others 

I personally enjoyed the full EP, the journey I took, I had a 40 min drive and just put it on! and from the intro, "77" was able to take me through that journey of "Self Discovery" and that life might throw certain challenges your way but that's the way you will learn. I loved the production. I loved how simple/yet complicated they are. In terms of rappers, I salute "77" for choosing the names he got. I enjoyed it and I recommend you giving this a listen...

Show Love. Show Support.